New state-of-the-art in global video coding: H.266/VVC brings video transmission to new speeds

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New state-of-the-art in global video coding: H.266/VVC brings video transmission to new speeds

jeyare

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After devoting several years to its research and standardization, Fraunhofer HHI (together with partners from industry including Apple, Ericsson, Intel, Huawei, Microsoft, Qualcomm, and Sony) is celebrating the release and official adoption of the new global video coding standard H.266/Versatile Video Coding (VVC). This new standard offers improved compression, which reduces data requirements by around 50% of the bit rate relative to the previous standard H.265/High Efficiency Video Coding (HEVC) without compromising visual quality. In other words, H.266/VVC offers faster video transmission for equal perceptual quality. Overall, H.266/VVC provides efficient transmission and storage of all video resolutions from SD to HD up to 4K and 8K, while supporting high dynamic range video and omnidirectional 360° video.

more you can find here:
 

Rusty

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Considering that 265 was drafted in 2010 and still not dominating over 264, I guess we will see 266 being widespread around 2027/28 :D
 

fredbert

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Meanwhile my eyesight is getting poorer, so I could achieve the same storage saving by reducing the quality in my H.264 conversions :geek:
 
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Considering that 265 was drafted in 2010 and still not dominating over 264, I guess we will see 266 being widespread around 2027/28 :D

all 4K content is/should be x265 HEVC though, so it certainly has a foothold.
 

Rusty

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all 4K content is/should be x265 HEVC though, so it certainly has a foothold.
ofc, after 10y. That was the point of my comment. The same will happen with 266 my guess.
 

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